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From the Publisher?s Desk: How Book Publishing looks from the Other Side (book publishing) Many writers aspire to writing books. Writing a book is a long, involved, difficult process. Book publishing is harder. A writer may submit his book time and time again only to be turned down again and again. He may eventually be successful. Wouldn?t it have been easier to have just gotten published the first time? Is that possible? You can improve your chances if you understand a little bit more about what happens at the publisher?s desk. Book publishers are busy people with several projects crossing their desks every day. They must make fast decisions about what will sell. They must also delegate their time efficiently in order to keep the business running. Only occasionally do publishers actually seek out work. Maybe understanding the work day of a publisher will help you to get a book published. Persistence Has a New Meaning You all know that writers must be persistent. Regardless of how many times you get shot down and your ideas are thrown in the trash, you have to keep going back for more discouragement. The idea is that eventually you?ll make it in the door. If you can get all the way through, you will finally get to the place where more of your work is accepted than declined. When working with the book publishing world, the rule is the same. If you have a book that you know will sell, you can?t give up on getting it onto the publisher?s desk again and again. You probably won?t be sending the entire book, but excerpts from it. As you continually send your manuscript again and again to publisher after publisher, you should try to market it in different ways. Publishers are looking for a particular kind of writing and will dismiss anything that doesn?t look like what they are looking for. Variation in your marketing techniques may turn a rejected book into an accepted book. The Right Stuff Book publishing is a strange area of business. The people?s tastes are somewhat fickle and a book publisher has to keep up with what kinds of books will sell. It seems that technically written mysteries will always have a place on the bookshelves, but it is unclear how many authors readers are willing to get to know. That market may be tied up until Crichton and Grisham are finished. That is just one example from one genre of books though. Publishers have to keep track of what is selling in all areas of literature. The best way for you to get your work noticed is to make it look like the other writing that is selling. Be careful not to imitate style or voice of another author. Write with your own unique words while imitating the use of popular public opinion. Another way to improve your chances of getting your work onto the right publisher?s desk is to find out who?s publishing what. Are You Barking Up the Right Tree? Some publishers specialize in a certain kind of writing. If you are writing a novel, it won?t do you any good to send it to the people who publish technical manuals. How do you find out who is the most likely candidate to publish your work? There are reference manuals at your library that will tell you the kinds of book publishing that is happening. It will contain valuable information leading you to children?s book publishers, novel publishers and textbook publishers. If the handbook at your library is not quite up to date, your next option is to check out the new release and best seller rack at the book store. Buy a few books and read them. You?ll have a much better feel for the market if you are a consumer. Book publishing is a difficult field to break into. It can be helpful to approach the issue from the direction of the publisher. Before you send out your manuscript again, there are things you can do to improve your chances. Change your marketing style so that you just may grab some better attention. Make sure that you are a book consumer yourself. You?ll get a better feel for what?s selling and therefore what a publisher will buy. You?ll also find out who is publishing which types of books. Finally, by buying the product you are trying to sell, you will improve the book economy all together. Publishers need to see people buying books before they can commit to publishing more.

Reduce Employee Turnover and Produce a Great Employee For so many businesses in the United States it is the same picture they see year in and year out. Employees come, get trained, start to be efficient at work and then they leave. The company needs to train somebody new. To reduce employee turnover and produce a great employee, many things need to be established within a company as a support structure. Many companies so often neglect to ask and wonder what their employees might like or think would be helpful to make their work environment and conditions positive ones. Whether owning a small or a large company, your immediate concerns probably lie within making profits to be able to keep the company running and to be able to pay your employees. Of course, running a company takes a lot of effort and work hours spent solely on that. But every time one of your employees leaves, you loose capital--capital you have invested in his or her training and knowledge. The knowledge capital you loose is all the information that the employee has absorbed during his or her employment at your company and all the new skills he or she might have added during the course of his employment. So how can you make your company and working for your company more attractive and also produce great employees? There are many ways that this can be accomplished, most of them are rewards to the employee, but others that are just as important include the atmosphere and conditions at the workplace. This article will discuss just a few of the many possibilities you as an employer have to keep employee turnover low. For most employees, considering that they have an expectation towards the standard of living they have, a competitive salary is an important point. If you only pay minimum wages or never give raises and rewards, it is very unlikely to hold good employees that can make a lot more money somewhere else. To make their time worthwhile after hiring, you need to know what a competitive pay is and pay them either the average pay or slightly more. As for raises, raises together with evaluations will tell the employee that his or her effort and all the hard work he or she put into your company is appreciated. It also tells the employee how good his work is and what you will expect from him in the years to come. To produce a good employee, it is important to give the employee feedback on his work. Some companies reward their employees with bonuses for accomplished tasks or finished projects. Other companies will give their employees an award at the end of the month or year and generally attach a small bonus to that. Also consider a good benefit package. Many employees look for the benefits that companies offer to them and their family to make a decision whether they should work for this company or choose a different one. Often times, vacation is very important to employees. To be a motivated and good worker, employees need to spend time with their families or the things they love, like hobbies or sports. Yes, of course you would like them to work 60 hours for the 40 you pay, but consider this: an overworked overtired employee is most likely not able to work fast and efficient. That person also tends to be more error prone and unmotivated. Time off work to relax or regenerate is very important. Companies that offer ten days are often at the top of the list for employee turnover. Some companies offer flexible work times to accommodate for many different characters and situations at home. The employee that likes to come early and leave early versus the employee that likes to sleep long and then leave somewhat later feels just as welcome in this company or setting. Besides all these added factors, the work environment also plays a great role in producing great employees and reducing turnover. A respectful and good working environment is very important to keep employees happy and motivated. You know that a happy, motivated employee works better, faster and makes fewer mistakes.

Five Positive Actions You Should Do After a Lay-off Lay-offs are hard for most people and are essentially difficult to cope with if you were and excellent worker and outstanding employee. Sometimes lay-offs are general cuts such as the closing of a whole department. It often times hits good employees that the company otherwise would have never gotten fired. So what do you need to do after you get laid off? Here are five positive steps you should take after you have been laid-off. The first and probably most important step is coping with the situation. Get your feelings straightened out. Of course you are upset and plain dumbstruck by what happened, but if you are not able to get this sorted out with yourself, the company is not going to take you back. Then you won?t even have a chance of finding another job. In some cases, if it was not very clear why you have been fired, it helps to talk to coworkers, and maybe the human resource person to just find out that it was not you or any of your doings that got you laid-off. Within this step falls also the realization that the job market currently is a tough one and that you might have to make some budget adjustments first off all. Do not be picky about what kind of jobs you want to choose. Sometimes, this means a new beginning, some job you might like much better than your old one, and you just do not know it yet. After you have been able to work through the situation and are ready for the job hunt, get your résumé out. If you have not been looking for a job in a while it might be dusty and not be up to date. Add your last job to the list; add your role and responsibilities to your list and maybe you even have to adapt your résumé to a more current style. Résumés and cover letters are your way into a job and the first impression that a new employer gets from you. When you are finished getting your résumé up to date, apply to as many jobs as there are. As a third step, make yourself clear that the job market is difficult and finding a new job might mean to apply for something that you might have not really wanted to do, maybe because you did study it, but you never really liked in the university classes? Well, it is worth applying for. The sooner you get another job, the better of you are. Face it, if you really do not like the work you can find another job after a year or two. After a lay-off it is very important to get back into the working world as fast as you can. To make your job search even more successful, as a fourth positive step after a lay-off, you also need to network. Talk to friends, other companies? bosses you know, and anybody you have ever met that might have a job available for you. Besides networking, you can also always try to do some cold calling, writing letters to businesses that are not having a newspaper add out. There is always the possibility that they are looking for somebody. As a fifth positive action after you are laid-off there is always college. Taking classes that will refresh your topic and specialty you are working in can make a good bullet on your résumé. If the job market is quite tough, why not go back and finish that degree or add another maybe a graduate degree. This always is better on your résumé than plain being out of work.

Five Biggest Job Hunting Mistakes and How to Avoid Them Looking for a job can be a challenging experience. Between the resume writing and the interviews you can find yourself exhausted and ready to throw in the towel prematurely. Stay the course until you find the job you want. While you are on your job-hunting journey, here are five big mistakes to avoid when job hunting. Steering clear of these mistakes could make finding a job much easier. One of the biggest mistakes that people make when they are job hunting is not looking in enough places for jobs. There is a certain level of diligence you need to maintain when you are searching for a job. Look in newspapers, online and ask around. Of course, there are boundaries you should follow when looking for a job. First of all only apply and interview for jobs that you think you would take if you were offered the position. Do not apply for jobs that you are not qualified at all for or jobs that you do not have a clear understanding of. When applying for jobs, it is important to have a resume that is update and professional looking. If you are not a good resume writer, look at examples online or find a professional to do your resume for you. Employers will take one look at a messy or unprofessional resume and rule you out without ever meeting you. It is also important to be sure that you resume can be found online. There are plenty of job sites that allow users to post resumes. Some sites even allow multiple resumes to be posted. This is a great place for employers to locate your resume and contact you without you actually applying for the job. Lying on your resume can eliminate you from being a job candidate immediately. If you stretch the truth about your experience or the type of jobs you have had in the past, employers will think that you are a liar. If employers think you are a lair they will not feel confident about hiring you because you have already compromised your integrity. Tell the truth about your work and educational history. No matter what people may tell you, an honest inexperienced candidate is better than a lying experienced candidate. Have faith that you will be able to prove your worthiness for the position you are applying for without making up half-truths. Be sure that your contact information is correct and that you respond when you are contacted. No matter how busy you are, you need to check your e-mail and phone messages on a regular basis. If you do not respond to a call about a job this is a sign that you do not need employment that badly. Employers will move on to the next candidate if you are slow getting back to them. Candidates that are not prepared for their interviews are typically eliminated from the search before the interview is over. If you are late for an interview you have a big huge mark against you as soon as you walk in the door. Not being dressed in professional attire also will leave the interview with a very bad impression of you before you even speak. If you show up without a pen or copies of your resume you look like you are unfamiliar with the interview process. This, in turn, makes it quite possible that you are unfamiliar with other work place procedures. A good job hunt can land you the job of your dreams. When you are settled into your new job you will be thankful that you took the time to search for a job the right way.